Dr. Shelton Rhodes

My career path spans three professional domains; the U.S Army, Academia/Education, and Entrepreneurship. Passion led me to pursue these career paths. My first passion was for the adventure and the leadership opportunity provided by military service. My second passion academia and education resulted from my thirst for knowledge and the awareness that education is the door to opportunity in this great country. Obtaining my undergraduate degree from the Virginia Military Institute, a Masters from Howard University, and a doctorate from Old Dominion University has given me the opportunity to live the American dream. I studied management because, of my first career as an Army officer, I had to execute all management functions of planning, organizing, controlling and leading. Secondly, managers are needed in private, public and nonprofit organizations.

Read the rest of this entry

Dr. Grace Klinefelter shares on mindfulness.

What is mindfulness and why does it matter to college students?

Mindfulness has been around for thousands of years and is becoming very important again as we all struggle to balance the seemingly endless demands on our time.  It is not a religious practice and is defined as “the act of paying attention to your present-moment experience with an attitude of compassionate curiosity (Ross, 20xx, p. 12).

Read the rest of this entry


Dr. Lee shares five quick ways to boost your customer satisfaction.  

  1.  Track and monitor customer feedback and reviews on the Internet and social media platforms, so that you can understand what they like, dislike, want, and need.
  2.  Build positive customer experiences, by tapping into what customers like, want, and need.
  3.  Develop strategies to overcome what customers dislike and what they have pains in your company, products, and services.
  4.  Increase customer loyalty via tactics to personally engage with individual customers (e.g., birthday coupons, mother and daughter special discounts)
  5. Provide consistent, prompt, and polite responses to your customer feedback, reviews, questions, and problems both online and offline.

Learn more about a MBA in Marketing at http://www.viu.edu/sb/program/mbas.html.

Thanksgiving is a special holiday in the United States.  We join together with friends and family and reflect on things that we are grateful for.  Some people are grateful for the time off with family and friends, some for the food, some for football, but the one thing that draws them all together is that they are grateful for each other.

In this time of thanksgiving, we want to express our appreciation for each of our students and faculty members.  Without you, we would not be VIU. 

From everyone here at the School of Business, we wish you a very happy Thanksgiving!

 

Join us on Tuesday, October 24th as we celebrate the grand opening of Global Bistro, VIU’s new eatery! There will be music, raffle giveaways, special offers, and delicious food!

Read the rest of this entry